Showing posts with label business model. Show all posts
Showing posts with label business model. Show all posts

Wednesday, May 21, 2014

Spy Escape and Evasion: Flashback and Flash Forward

spy escape and evasion shark tank"The name's Hanson. Jason Hanson".

Just a few episodes ago Shark Tank fans all around the country watched as former CIA officer, Jason Hanson, covertly stood and mouthed these words in front of the Sharks before pitching his extremely unique business. Spy Escape and Evasion is a seminar for everyday civilians to go to learn safety and survival secrets from a man who has needed to use them to survive his career.

Flashback:

Jason asked the Sharks for $100,000 for a 15% stake in his company, which as of then had gross sales of $306,000 and profit of $128,000. As part of his presentation, Jason called upon a couple of volunteers from the Shark audience to try out some of his tactics. First, Barbara went up and tied Jason's hands tight with duct-tape, only to see him break out of it a few seconds later - without breaking a sweat. Next, Robert went up to serve as the victim, as Jason tied his hands together with a strong zip-tie. But Robert was also able to break out of this with the parachute-cord shoelace Jason was wearing.

herjavec spy escape and evasion
While all the Sharks watched with amazement, Kevin's mind seemed to be thinking of ways to destroy this entire business. He asked Jason how he was allowed to be sharing these secrets with regular civilians. But to his surprise, Jason answered that he already spoke with the agency and got clearance. Roger that Kevin?!

With an investment from the Sharks, Jason was planning on opening a huge training facility in Utah where people will come in for a two day course. Day 1 would be learning the skills (getting out of ducktape, picking locks, detecting surveilance, etc,), and Day 2 would be actual missions with enemies and obstacles. The Sharks though didn't like this plan. They argued that people would not take the time to fly over to Utah to learn these skills. Instead, they proposed that Jason continue with his current business model (which seemed to be working) of flying to heavily-populated cities and giving the seminars there. Jason made it clear that he was definitely open to changing his business model, and with that, the Sharks were quite interested in partnering with him. Well, at least Robert, Daymond, and Mark were.

Robert was the first to make an offer, offering $100,000 for 50% of the company. He felt that this was a reasonable deal because the business model had to still be perfected, which would require more of his time and effort. Daymond insulted this offer calling Robert a greedy savage, and then made a competing offer of $150,000 for 45%. Because Mark was still on the fence and the other Sharks were out, Jason accepted Daymond's time-sensitive offer and walked out of the Shank Tank, mission accomplished.

Flash Forward:

spy escape shark tankAfter making a deal with Daymond, Spy Escape and Evasion has been unstoppable. In the first week after airing on Shark Tank, the company did $200,000 in sales, which previously took over 8 months to do. Since then, Spy Escape and Evasion has done a $1.2 million royalty deal with a survival company, been featured on the Rachael Ray Show, and is in the process of publishing a book and creating a TV show. Talk about the Shark Tank Effect! Daymond has clearly been instrumental in helping grow this business and is in touch with Hanson and his team on a weekly business. The company has also improved its online presence with their brand new website, http://www.spyescape.us.

Jason Hanson will be flying to many different cities to give his seminar and teach regular civilians the secrets he was taught as a CIA officer. It is the chance of a lifetime to learn from a true master in espionage, so be sure to sign up!

Saturday, May 17, 2014

@ Cinnaholic: The Sharks just Changed your Business Model

cinnaholic shark tank abc
By: Pete Troshak
Twitter: @Shak74
Website: www.Shak74.com

Florian and Shannon Radke are the owners of Cinnaholic, a cinnamon bun company that offers a unique boutique retail experience featuring delicious cinnamon buns (judging by the reactions of the Sharks) with over 30 frosting and 30 topping choices for customers to customize their cinnamon buns. Their buns are safe for people with food allergies; they contain no dairy or egg products and are cholesterol free. This makes their product safe for the over 50 million Americans with an intolerance for dairy, and 5 million people with severe food allergies. Cinnaholic’s buns are also 100% vegan, which is a popular buzzword in food today and a consistently growing market. The have one retail location and did $260,000 in sales last year, and were asking $200,000 for 20% of the company to open up another retail location. They have a minor online sales presence but seemed to have their hearts set on expanding through more physical locations, and not cyberspace.